Ageism is slowly taking the shape of a social disease

BY ANOUSHKA SAXENA

Ageism, which is like a silent divider among us, is more than just a concept. It is becoming a social disease.

As described in a report by Medical News Today, ageism is the discrimination against individuals based on their age. While it is more commonly associated with older adults, ageism can affect any age group, giving way for stereotypes to perpetuate, thereby limiting opportunities for personal growth and societal cohesion.

Unveiling the many faces of ageism

Ageism comes in different shapes and sizes. It comes wrapped wearing many masks, each impacting individuals in profound ways:

1. Stereotyping: Perhaps the most recognizable form of ageism is stereotyping. One of the key features of a stereotypical behaviour includes perceiving those elder in age as either technologically inept or lacking a social standing. This way of thinking automatically leads one to believe that the younger generation is more entitled. Such stereotypes hinder genuine understanding and appreciation of individual capabilities.

2. Discrimination: Discrimination based on age manifests in various aspects of life, from employment to healthcare. Older adults may face barriers at workplace, where assumptions about their productivity or ability to adapt to new technologies can limit career opportunities. Meanwhile, younger individuals might encounter age-based discrimination that undermines their capabilities and potential contributions, owing to their lack of experience.

3. Structural Ageism: This insidious form of ageism lurks within institutional policies and practices. Examples include healthcare systems that prioritize treatment based on age rather than medical need or corporate cultures that undervalue older employees, pushing them toward premature retirement.

4. Internalized Ageism: Often overlooked yet profoundly impactful, internalized ageism occurs when individuals internalize negative stereotypes about their own age group. This self-perception is more destructive than any other type of ageism, since it is capable of eroding self-esteem and confidence, propagating repeated cycles of marginalization and self-doubt.

The Need for Change

Addressing ageism isn’t merely about rectifying injustices; it’s about nurturing a society where every individual, regardless of age, can thrive and contribute meaningfully. Here’s why change is essential:

Cultural Enrichment: Embracing age diversity helps bring everybody under the umbrella of unity, honouring the unique perspectives and experiences each generation brings.

Economic Advancement: Older adults possess a bank of skills and experience crucial to economic prosperity. Combating ageism opens doors to harnessing this untapped potential, benefiting businesses and economies alike.

Health and Well-being: Ageism’s detrimental impact on mental and physical health creates a sense of urgency to foster inclusive environments where individuals of all ages feel valued and respected.

Inter-generational Unity: Breaking down ageist barriers fosters inter-generational understanding and cooperation, paving the way for collaborative solutions to societal challenges. The infusion of the youth’s dynamic life force with the elders’ varied understanding of life, this powerful combo when comes together shall erase all roadblocks lying ahead of their growth.

Paving the Path Forward

The ageism fact sheet released by iAHO (Integrated African Health Observatory) suggests that achieving age inclusivity requires consistent efforts across multiple fronts:

Education and Awareness: Promoting awareness about ageism’s harmful effects and fostering empathy through education can dismantle stereotypes and promote mutual respect.

Policy Reformation: Advocating for policies that safeguard against age discrimination in employment, healthcare, and social services becomes a necessity for creating equitable opportunities for all age groups.

Cultural Representation: Encouraging media and cultural institutions to portray age diversity authentically can reshape societal perceptions and celebrate the richness of varied life stages.

Community Engagement: Curating spaces for meaningful inter-generational interactions, nurtures understanding and appreciation across age groups, building stronger, more cohesive communities.

Combating ageism should be treated as a societal responsibility.

By challenging ageist attitudes and fostering environments where age diversity is celebrated, the seeds for a more inclusive and vibrant future can be sowed.

Breaking free from all these barriers shall allow the world to value the richness that age diversity brings to our lives.

While the youthful spirit of the younger lot brings in a force of energy and vitality in the environment, the maturity of the elders brings in more stability and calm.

The intersection of both of these energies is necessary for the society to run efficiently, and the sooner this realization dawns upon the world, the faster shall our growth as a society be.

Visit WHO’s official website to get a better understanding of ageism.

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